Paul Oyer, an economist at Stanford’s Graduate School of Business, is the author of “Everything I Ever Needed to Know About Economics I Learned From Online Dating,” published last month by Harvard Business Review Press. Through his own experience, Mr. Oyer became intrigued by the economics at work in the online dating marketplace. His book explores how knowledge of economic concepts can help narrow Cupid’s aim. Mr. Oyer’s personal strategy turned out to be a winning one: he met his current partner online.
http://economix.blogs.nytimes.com
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